It’s been a wild day with big news and one single product – The iPad. Yes guys, Apple’s tablet is officially out, no more rumors, no speculations, no overpriced ($999) guesses or foolish mockups, this time it’s for real, and it would cost only $499 (16GB), $599 (32GB) or $699 (64GB), courtesy of Cupertino. As is, it looks very sexy, only 0.5-inches thin and 1.5 pounds of weight. Display is almost ten inches wide, and to be more accurate, 9.7-inches. Screen resolution is basically like every usual netbook, 1024X768, but the screen itself, as you may have guessed, supports a capacitive multitouch usability, the kind you’d find in an iPhone. It has 802.11n wifi, Bluetooth, and in some models even a 3G cellular connectivity, that will run in AT&T and around the world for a monthly fee og either $14.99 (250MB data) or $29.99 (unlimited package). Steve jobs says they are all UNLOCKED and that the processor inside is powered by Apple’s custom designed A4 chipset (which is speculated to be an Arm Cortex 9 processor). Battery wise, Stevo claims a 10 hours of work and almost a month in standby mode, while UI is basically similar to the iPhone, only revamped to support browsing, emails, photos, video (including Youtube), music, games and ebooks on a larger scale.
Yes, Apple thinks that netbooks are slow and made of low quality, and that’s why they came up with a tablet, which frankly is an hybrid creation of the company’s iPhone and Mac in one single device. Naturally, it comes with a built-in accelerometer, the kind that lets you play top-notch shooting and high speed racing games, joystick free, and GPS system if you were asking, is also part of the deal, so navigation, satellite images and street view topography are now available on the go. Like any light and sophisticated machine, you can send emails, engage your contacts, surf the net and sync music with iTunes – and this is the time to mention it has a USB connector for that mission and other collaborative tasks you can think of. But the iPad, is not just for internet and multimedia consuming, it’s also for book reading, like Yahoo’s Kindle, only with colors. But that’s not all, because Apple like Apple developed an iBook app this purpose, and to make things profitable, there is an online store – just for books – starting today! So there you have it, an all-in-one media device with music, videos, almost 150k optional apps, personal office manager, ebook reader and almost endless usage possibilities. On the down side, it doesn’t have a camera inside and we haven’t seen any HDMI output to pump your vids. The bezel is too wide, there’s no flash supported and last but not least, no multitasking – NO MULTITASKING. Instead you can work on sheets, tables and charts, through iWork, that was tweaked by Apple’s teams to fit the iPad. Want it? this ain’t come free – $9.99.
Update1: There are also some optional accessories to buy, like a standalone dock or one that comes with a keyboard, a camera connection kit, or an iPad case. Checkout the Apple store for more on that.
Update2: The iPad supports wide range of codecs including H.264 video up to 720p, 30 frames per second, Main Profile level 3.1 with AAC-LC audio up to 160 Kbps, 48kHz, stereo audio in .m4v, .mp4, and .mov file formats; MPEG-4 video, up to 2.5 Mbps, 640 by 480 pixels, 30 frames per second, Simple Profile with AAC-LC audio up to 160 Kbps, 48kHz, stereo audio in .m4v, .mp4, and .mov file formats.
Update3: Here are the overall prices:
- 16GB with WiFi: $499
- 32GB with WiFi: $599
- 64GB with WiFi: $699
- 16GB with WiFi & 3G: $629
- 32GB with WiFi & 3G: $729
- 64GB with WiFi & 3G: $829
Update4: Apple have partnered with five major publishers, including Penguin, HarperCollins, Simon & Schuster, MacMillan and Hachett Book Group, to bring into your iPad color or B/W content.
Update5: Apple PR announcement plus images plus video added after the break.
Apple Launches iPad
Magical & Revolutionary Device at an Unbelievable Price
SAN FRANCISCO—January 27, 2010—Apple® today introduced iPad, a revolutionary device for browsing the web, reading and sending email, enjoying photos, watching videos, listening to music, playing games, reading e-books and much more. iPad’s responsive high-resolution Multi-Touch™ display lets users physically interact with applications and content. iPad is just 0.5 inches thick and weighs just 1.5 pounds— thinner and lighter than any laptop or netbook. iPad includes 12 new innovative apps designed especially for the iPad, and will run almost all of the over 140,000 apps in the App Store. iPad will be available in late March starting at the breakthrough price of just $499.
“iPad is our most advanced technology in a magical and revolutionary device at an unbelievable price,” said Steve Jobs, Apple’s CEO. “iPad creates and defines an entirely new category of devices that will connect users with their apps and content in a much more intimate, intuitive and fun way than ever before.”
iPad features 12 next-generation Multi-Touch applications. Every app works in both portrait and landscape, automatically animating between views as the user rotates iPad in any direction. The precise Multi-Touch interface makes surfing the web on iPad an entirely new experience, dramatically more interactive and intimate than on a computer. Reading and sending email is fun and easy on iPad’s large screen and almost full-size “soft” keyboard. Import photos from a Mac®, PC or digital camera, see them organized as albums, and enjoy and share them using iPad’s elegant slideshows. Watch movies, TV shows and YouTube, all in HD or flip through pages of an e-book you downloaded from Apple’s new iBookstore while listening to your music collection.
iPad runs almost all of the over 140,000 apps on the App Store, including apps already purchased for your iPhone® or iPod touch®. The iTunes® Store gives you access to the world’s most popular online music, TV and movie store with a catalog of over 11 million songs, over 50,000 TV episodes and over 8,000 films including over 2,000 in stunning high definition video. Apple also announced the new iBooks app for iPad, which includes Apple’s new iBookstore, the best way to browse, buy and read books on a mobile device. The iBookstore will feature books from major and independent publishers.
Apple also introduced a new version of iWork® for iPad, the first desktop-class productivity suite designed specifically for Multi-Touch. With Pages®, Keynote® and Numbers® you can create beautifully formatted documents, stunning presentations with animations and transitions, and spreadsheets with charts, functions and formulas. The three apps will be available separately through the App Store for $9.99 each.
iPad syncs with iTunes just like the iPhone and iPod touch, using the standard Apple 30-pin to USB cable, so you can sync all of your contacts, photos, music, movies, TV shows, applications and more from your Mac or PC. All the apps and content you download on iPad from the App Store, iTunes Store and iBookstore will be automatically synced to your iTunes library the next time you connect with your computer.
iPad’s brilliant 9.7-inch, LED-backlit display features IPS technology to deliver crisp, clear images and consistent color with an ultra-wide 178 degree viewing angle. The highly precise, capacitive Multi-Touch display is amazingly accurate and responsive whether scrolling web pages or playing games. The intelligent soft keyboard pioneered on iPhone takes advantage of iPad’s larger display to offer an almost full-size soft keyboard. iPad also connects to the new iPad Keyboard Dock with a full-size traditional keyboard.
iPad is powered by A4, Apple’s next-generation system-on-a-chip. Designed by Apple, the new A4 chip provides exceptional processor and graphics performance along with long battery life of up to 10 hours.* Apple’s advanced chemistry and Adaptive Charging technology deliver up to 1,000 charge cycles without a significant decrease in battery capacity over a typical five year lifespan.**
iPad comes in two versions—one with Wi-Fi and the other with both Wi-Fi and 3G. iPad includes the latest 802.11n Wi-Fi, and the 3G versions support speeds up to 7.2 Mbps on HSDPA networks. Apple and AT&T announced breakthrough 3G pre-paid data plans for iPad with easy, on-device activation and management.
Continuing Apple’s dedication to designing and creating environmentally responsible products, each iPad enclosure is made of highly recyclable aluminum and comes standard with energy-efficient LED-backlit displays that are mercury-free and made with arsenic-free glass. iPad contains no brominated flame retardants and is completely PVC-free.
Apple today released a new Software Development Kit (SDK) for iPad, so developers can create amazing new applications designed to take advantage of iPad’s capabilities. The SDK includes a simulator that lets developers test and debug their iPad apps on a Mac, and also lets developers create Universal Applications that run on iPad, iPhone and iPod touch.
Pricing & Availability
iPad will be available in late March worldwide for a suggested retail price of $499 (US) for the 16GB model, $599 (US) for the 32GB model, $699 (US) for the 64GB model. The Wi-Fi + 3G models of iPad will be available in April in the US and selected countries for a suggested retail price of $629 (US) for the 16GB model, $729 (US) for the 32GB model and $829 (US) for the 64GB model. iPad will be sold in the US through the Apple Store® (www.apple.com), Apple’s retail stores and select Apple Authorized Resellers. International pricing and worldwide availability will be announced at a later date. iBookstore will be available in the US at launch.
*Apple tested wireless battery life by browsing web pages and receiving email over an AirPort® network, never letting the system go to sleep during the test, and keeping the display at half brightness. This is a typical scenario of use on the go, resulting in a battery performance number that is very relevant to mobile users.
**A properly maintained iPad battery is designed to retain 80 percent or more of its original capacity during a lifespan of up to 1,000 recharge cycles. Battery life and charge cycles vary by use and settings.
Apple ignited the personal computer revolution in the 1970s with the Apple II and reinvented the personal computer in the 1980s with the Macintosh. Today, Apple continues to lead the industry in innovation with its award-winning computers, OS X operating system and iLife and professional applications. Apple is also spearheading the digital media revolution with its iPod portable music and video players and iTunes online store, and has entered the mobile phone market with its revolutionary iPhone.