Marketing

What are DMP-DSP Hybrids and How Can They Help Marketers?

Back in the day, to advertise your new product, you would have to put up a billboard, or pay for a full-page ad in a major magazine. Then, in 1993, the first internet ad was created. Now the internet is

Marketing

Great Techniques of Using Digital Signage for Developing Followers for Your Brand

There is so much competition in business today that if you are unable to adopt the best practices in marketing, you could simply sink in no time.  The ability to adapt and manage change had always been remarkable for businesses,

Internet Marketing

How To Write An Email People Will Actually Open

  Despite email lists being an age-old technique, it is still one of best marketing assets that you have from a business perspective. In fact, almost 59% of all B2B marketers state that this is their preferred method when it

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8 Ways to Succeed and Profit with a Trucking Business

  Trucking businesses are necessary to the growth and stability of the US economy. However, right now, there’s a shortage of commercial trucks on the roads, and there has been for years. That shortage isn’t going to be solved anytime.

General Software

7 Simple Steps to Improve Profitability

When it comes to managing a business, ensuring that your company retains a certain amount of profit margin ought to be among your top priorities. Of course, every business model is different and the level of profitability that you will

General

How To Cut Down On Workplace Distractions

Much has been written about the growing problem of the distracted employee who does not complete tasks in a time-effective or focused manner. There are number of societal and workplace cultural factors at play, and the “problem” of employee distraction

Marketing

8 Ways to Strengthen Your Awesome Brand Online and Offline

Your company’s brand is a work in progress, so it’s important to always look for ways you can improve it. Whether you are refining your messaging, choosing a consistent color scheme, or finding your voice on social media, strengthening your

General Internet

How Huawei and Fortune 500 Companies are completing the Digital Transformation Journey?

We live in an era of unprecedented technological innovation. According to Forrester Research, only 12% of the Fortune 500 companies from 1955 remain Fortune 500 companies today. Why? Most likely because, as Forrester research discovered, only 27% of businesses have

Internet Marketing

5 Golden Rules for Introducing Your Business to Online Audience

The digital revolution in India has encouraged many businesses to opt for their website. Two major things can be observed here: First, even the brick and mortar businesses that earlier refused to go for online operations have also started investing

Software

7 Photoshop Tricks Every Beginner Should Know

  If you are serious about online marketing, basic design skills are a must. Whether you want to make a few quick adjustments to a photo before posting on Facebook, or need to change a banner ad for your new

Applications

Top Application Security Threats That Can Put You At a Higher Risk

  Malware threats are on the rise, while phishing scams remain persistent — and effective — ways for cybercriminals to hack corporate systems. But the biggest risk to your organization? Applications. Consider that more than 111 billion lines of new

Marketing

10 Ways To Make Your Lead Generation Website Convert On The First Visit

  You’ve invested a lot into your lead generation website to get eyes on it, but it’s not enough that people just look at it. It’s extremely important that your lead generation website is able to drive visitors to conversion,

Applications Mobile

Mobile App Development Future with HTML5

  In the past few years, the use of mobile devices increased drastically. The usage of smartphones and tablets became a trend among the worldwide users. According to the survey of a reputed marketing company, there are over 2 billion

Design Marketing

The Ultimate Guide to Choose the Right Image for Your Landing Pages

Web design is an extension of page design, and when it comes to page design, there are plenty of rules and principles for putting together a winning website. Landing pages can be tricky; they have many elements to them that

Internet Social Media

Blogging, Social Media and SEO within Google Chrome: 15 Best Extensions

  When you’re a blogger, there are simply too many tasks you need to perform on a daily basis, from finding the right topics to link building and much, much more. However, the functionalities in your web browser can help